Getting your business plan into the right hands is just the first step. Making sure it gets read is an entirely different challenge. A strong cover letter can make all the difference between your business plan landing in the “review” pile or the trash bin. The right words can open doors to funding, partnerships, and growth opportunities that might otherwise stay closed.
Ready to craft a cover letter that makes your business plan stand out? This collection of sample letters will give you the tools you need to present your vision with clarity, confidence, and persuasion.
Sample Cover Letters for Business Plan
These fifteen cover letter examples will help you introduce your business plan effectively to various stakeholders.
1. Startup Seeking Angel Investment
Dear Mr. Thompson,
My name is Sarah Chen, founder of GreenGrow Technologies. After researching the most active angel investors in sustainable agriculture, your name consistently appeared as someone who values both environmental impact and strong returns.
GreenGrow has developed a patented irrigation system that reduces water usage by 60% while increasing crop yields by 25%. Our product has completed successful field testing with three major agricultural producers in California, and we are ready to scale production.
The attached business plan outlines our $500,000 funding request to expand manufacturing capabilities and launch our marketing campaign. We project reaching profitability within 18 months and offer investors a clear exit strategy within 5 years.
Thank you for considering this opportunity. I would welcome the chance to discuss our vision with you and answer any questions you might have.
Best regards,
Sarah Chen
Founder & CEO, GreenGrow Technologies
sarah@greengrow.tech
555-123-4567
2. E-Commerce Business Seeking Bank Loan
Dear Loan Officer,
Please accept the attached business plan for BlueSky Boutique, an established online clothing retailer seeking a $150,000 business expansion loan.
Founded in 2019, BlueSky has shown consistent growth despite market challenges. Our revenue increased by 35% last year to $450,000, with profit margins holding steady at 22%. The requested funding will allow us to expand our product lines, upgrade our website infrastructure, and implement an enhanced marketing strategy projected to double our customer base within 24 months.
As detailed in our financial statements, we maintain an excellent credit history and have successfully repaid two previous smaller loans. Our cash flow projections demonstrate our ability to make monthly payments while maintaining healthy operating reserves.
Should you need additional information or clarification on any aspect of our business plan, please contact me directly. Thank you for your consideration.
Sincerely,
Marcus Johnson
Owner, BlueSky Boutique
marcus@bluesky.shop
555-987-6543
3. Technology Startup Seeking Venture Capital
Dear Ms. Rodriguez and the Bright Future Partners team,
The healthcare industry is ripe for disruption, with patient data management systems still operating on outdated platforms that cost hospitals millions annually. MediSync offers the solution.
Our team of healthcare professionals and software engineers has developed a HIPAA-compliant platform that reduces administrative time by 40% and data entry errors by 75%. Three major healthcare systems have already signed letters of intent to implement our solution once we complete final development.
The enclosed business plan details our request for Series A funding of $2 million. This investment will finalize product development, secure necessary certifications, and fund our go-to-market strategy. With a clear path to $10 million annual recurring revenue by year three, we offer an attractive opportunity for VC partners focused on healthcare technology.
I look forward to discussing how MediSync aligns with Bright Future’s investment thesis and answering any questions about our projections or strategy.
Respectfully,
David Nguyen
CEO, MediSync
david@medisync.health
555-234-5678
4. Social Enterprise Seeking Grant Funding
Dear Grant Selection Committee,
Food insecurity affects one in five children in our city. Second Helping aims to change that statistic through our innovative food recovery and distribution program.
Since our pilot program launched six months ago, we have redirected 15,000 pounds of food from restaurants and grocers to community centers and shelters, providing approximately 12,500 meals to those in need. Our program not only addresses hunger but also reduces food waste that would otherwise contribute to landfill emissions.
The attached business plan outlines how a $75,000 grant from the Community Foundation would allow us to purchase a refrigerated van, hire a program coordinator, and expand our operations to serve 300% more people in the coming year. We have secured matching funds of $25,000 from local businesses and have 20 committed volunteers ready to scale our efforts.
Thank you for your consideration. We would be honored to join the Foundation’s portfolio of supported social enterprises making measurable community impact.
With gratitude,
Elena Morales
Executive Director, Second Helping
elena@secondhelping.org
555-345-6789
5. Franchise Opportunity Presentation
Dear Potential Franchise Partner,
Thank you for your interest in becoming a GreenClean franchise owner. Your request for detailed information comes at an exciting time as we expand into the Northeast region.
GreenClean has revolutionized the commercial cleaning industry by providing environmentally safe cleaning services that protect both customer health and our planet. Our 32 current locations enjoy an average profit margin of 23%, significantly above industry standards, and customer retention rates of 92%.
The enclosed business plan provides comprehensive information about our franchise opportunity, including:
- Initial investment requirements ($75,000-$125,000)
- Detailed revenue projections based on location demographics
- Our extensive two-month training program
- Ongoing marketing and operational support
- Proprietary cleaning methods and eco-certified products
After reviewing the materials, I will contact you next week to answer questions and discuss next steps should you wish to proceed with the application process.
Yours in success,
Robert Washington
Franchise Development Director, GreenClean
robert@greenclean.biz
555-456-7890
6. Small Business Seeking Private Investor
Dear Ms. Kapoor,
Michael Reynolds suggested I contact you regarding an investment opportunity in the specialty food market. As someone with a successful track record of growing small businesses, your expertise would be invaluable to Coastal Flavors.
Our artisanal hot sauce company has grown from a farmers market favorite to placement in 27 specialty stores across three states. With sales increasing 85% year-over-year and production at maximum capacity in our current facility, we are seeking $125,000 to secure larger production space and expand distribution throughout the Northeast.
The attached business plan details our unique product line, current financials, expansion strategy, and projected returns. Key highlights include our proprietary fermentation process, enthusiastic customer base (30% reorder rate), and existing relationships with two regional distributors eager to carry our products when we can meet higher volume requirements.
Thank you for considering this opportunity. I would welcome meeting in person to share product samples and discuss how your involvement could accelerate our growth.
Best regards,
Thomas Rivera
Founder, Coastal Flavors
tom@coastalflavors.com
555-567-8901
7. Restaurant Expansion Plan
Dear Mr. and Mrs. Davidson,
Five years ago, you took a chance on Harvest Table when it was just a concept. Your initial investment helped create what is now the highest-rated farm-to-table restaurant in the city, with consistent monthly profits and a reservation list booked three weeks in advance.
The time has come for our next chapter. The adjacent property has become available, presenting a perfect opportunity to expand our dining space and add a private event area. This expansion would increase our seating capacity by 60% and allow us to accommodate the lucrative private event market that we currently turn away.
The attached business plan provides financial projections showing that with a $350,000 investment, we can complete construction and begin operating the expanded space within six months. Based on current demand and pricing, we project recouping the investment within 30 months, followed by significantly increased profit distributions to all partners.
As our original supporters, we wanted to present this opportunity to you first. Please review the plan at your convenience, and I will follow up next week to discuss your interest.
Gratefully,
James Wilson
Executive Chef & Owner, Harvest Table
chef@harvesttable.com
555-678-9012
8. Mobile App Seeking Strategic Partnership
Dear Mr. Nakamura,
Your recent interview about JapanTech’s goal to expand into Western markets through strategic partnerships caught my attention. TravelBuddy could be the perfect fit for your vision.
TravelBuddy has reached 500,000 downloads with minimal marketing, maintaining a 4.7-star rating across app stores. Our AI-powered itinerary creation tool and local experience booking platform have struck a chord with independent travelers, particularly in the 25-40 age demographic that aligns with JapanTech’s target market.
The attached business plan outlines how a strategic partnership would benefit both companies. TravelBuddy would gain access to JapanTech’s advanced translation technology and Asian market expertise, while JapanTech would acquire an established Western user base and proven travel technology that complements your existing products.
Would you be available for a video call next week to explore this potential collaboration? I believe a brief conversation would quickly establish whether this opportunity merits further discussion.
Kind regards,
Alexandra Stevens
Co-founder & CEO, TravelBuddy
alex@travelbuddy.app
555-789-0123
9. Retail Business Seeking Commercial Lease
Dear Property Management Team,
Please consider the attached business plan for Bloom Botanicals, a premium plant and garden supply store seeking to lease the 2,500 sq. ft. retail space at 487 Main Street.
Bloom Botanicals has operated successfully for three years as an online and pop-up shop business, generating $375,000 in revenue last year with a dedicated customer base of 3,200 plant enthusiasts. Our transition to a permanent retail location will allow us to expand our inventory, offer workshops, and create an experiential shopping destination that will drive consistent foot traffic to the shopping center.
Our business model has proven resilient even during economic fluctuations, as we observed during the past year when our sales increased 15% while similar retailers reported declines. Our financial projections demonstrate our ability to meet lease obligations while investing in store fixtures and inventory that will create an attractive addition to your property.
Thank you for considering our application. I would welcome the opportunity to tour the space again and address any questions about our business plan or references.
Best regards,
Samantha Park
Owner, Bloom Botanicals
samantha@bloombotanicals.com
555-890-1234
10. Educational Technology Seeking School District Contract
Dear Superintendent Edwards and Board Members,
Lincoln County Schools has stated its commitment to improving STEM education outcomes and closing achievement gaps. LearningMatrix offers a proven solution that aligns perfectly with these goals.
Our adaptive learning platform has been implemented in 47 school districts nationwide, resulting in average math proficiency increases of 22% within one academic year. The platform’s ability to personalize learning paths for each student has proven particularly effective for historically underserved populations, with data showing a 31% reduction in achievement gaps where fully implemented.
The enclosed business plan details our proposed partnership with Lincoln County Schools, including:
- Implementation timeline and resource requirements
- Teacher training and ongoing support program
- Integration with existing district systems
- Cost structure and payment options
- Expected outcomes and measurement methodology
We understand the budget constraints facing public education and have structured our proposal to maximize impact while remaining within the parameters discussed in our preliminary meeting.
Thank you for your consideration. I am available to present to the full board at your convenience and answer any questions about our platform or implementation approach.
Respectfully,
Dr. Jonathan Williams
Education Partnerships Director, LearningMatrix
jwilliams@learningmatrix.edu
555-901-2345
11. Manufacturing Business Seeking Distributor Partnership
Dear Ms. Patel,
Your company’s reputation for bringing innovative home goods to market made Apex Distribution the first choice as we sought a distribution partner for EcoKitchen, our line of sustainable kitchen products.
EcoKitchen combines bamboo, recycled materials, and our patented bio-resin to create kitchen tools that outperform plastic alternatives while maintaining a zero-waste lifecycle. Consumer testing shows 92% preference for our products over leading competitors when participants learned about the environmental benefits while experiencing the superior functionality.
The attached business plan outlines our current production capabilities, quality control processes, and marketing strategy. We can currently supply 10,000 units monthly with capacity to scale to 30,000 units within 60 days of receiving larger orders. Our direct-to-consumer channels have proven the market demand, but we need an established distribution partner to reach major retailers.
After reviewing our materials, I would welcome the chance to send product samples and discuss how our companies might grow together in the expanding sustainable home goods market.
Best regards,
Michael Chen
CEO, EcoKitchen Products
michael@ecokitchen.com
555-012-3456
12. Software as a Service (SaaS) Seeking Enterprise Clients
Dear Mr. Blackwell,
Your recent LinkedIn post about the challenges of managing remote team productivity caught my attention. TaskMaster Pro was built specifically to solve these pain points for companies like yours.
Unlike general project management tools, TaskMaster Pro was developed for manufacturing enterprises that need to coordinate between office staff and production teams. Our platform has reduced production delays by an average of 37% across our client base, while improving employee satisfaction scores related to communication by 42%.
The attached business plan and product overview demonstrate how TaskMaster Pro would integrate with your existing systems to provide:
- Real-time visibility across departments
- Automated bottleneck alerts and resolution pathways
- Customizable dashboards for different management levels
- Mobile accessibility for shop floor teams
- Comprehensive analytics to drive continuous improvement
As a company that values innovation, we offer new enterprise clients a 30-day pilot program with full implementation support. This allows your team to experience the benefits before making a long-term commitment.
Would your operations team be available for a 30-minute demonstration next week? I believe seeing the platform in action is the best way to understand its potential impact on your productivity challenges.
Regards,
Patricia Owens
Enterprise Solutions Director, TaskMaster Pro
patricia@taskmasterpro.io
555-123-4567
13. Healthcare Practice Expansion
Dear Dr. Garcia,
Thank you for expressing interest in joining Valley Medical Group as we expand our orthopedic services. After our preliminary discussions, I am pleased to share detailed information about this opportunity.
Valley Medical has experienced 28% annual growth in orthopedic referrals over the past two years, with patients currently facing a 3-week wait for non-urgent appointments. Our analysis shows that adding another experienced orthopedic surgeon would allow us to better serve this demand while maintaining our quality of care standards.
The attached business plan outlines the financial and operational aspects of this position, including:
- Guaranteed base salary with productivity incentives
- Partnership track timeline and requirements
- Dedicated support staff and resources
- State-of-the-art equipment and facilities
- Existing patient base and referral network
Our practice model emphasizes work-life balance while providing the infrastructure for physicians to practice at the top of their license. Most of our specialists report high satisfaction with administrative support that allows them to focus primarily on patient care.
After reviewing the materials, please let me know if you would like to visit our facilities and meet the team. We would be happy to arrange accommodations for you and your family to explore the community as well.
Sincerely,
Stephanie Lewis, MBA
Practice Administrator, Valley Medical Group
slewis@valleymed.org
555-234-5678
14. Nonprofit Seeking Corporate Sponsor
Dear Ms. Anderson,
Thank you for your suggestion that GlobalTech might be interested in supporting youth technology education initiatives. As the Program Director for CodeFuture, I am excited to present a sponsorship opportunity that aligns perfectly with your corporate social responsibility goals.
CodeFuture brings coding education to underserved schools through after-school programs, teacher training, and donated equipment. Since launching three years ago, we have reached over 5,000 students across 25 schools, with 62% of participants reporting increased interest in pursuing STEM careers and 78% showing measurable improvement in problem-solving skills.
The attached proposal outlines three sponsorship tiers, each offering different levels of brand visibility, employee engagement opportunities, and community impact. A partnership with GlobalTech would allow us to expand to 15 additional schools next year, potentially reaching another 3,000 students while providing your company with meaningful community engagement and positive brand association.
Our current corporate partners consistently report high employee satisfaction from volunteer opportunities with our students, as well as positive media coverage of their involvement. We structure our partnerships to maximize both community impact and sponsor benefits.
Thank you for considering this opportunity. I would welcome the chance to meet with your CSR team to discuss how we might customize a partnership to best serve both organizations’ objectives.
Respectfully,
Brandon Taylor
Program Director, CodeFuture
btaylor@codefuture.org
555-345-6789
15. Commercial Real Estate Development Proposal
Dear City Council Members,
The abandoned Riverside Mill represents both a challenge and an opportunity for our community. After extensive research and community input, Horizon Development is pleased to present a revitalization plan that honors the site’s history while creating new economic opportunities.
Our proposed Riverside Commons would transform the 5-acre site into a mixed-use development featuring affordable housing units, small business retail spaces, and community gathering areas. The design preserves the historic façade and smokestack while incorporating green building practices throughout the new construction.
The comprehensive business plan attached includes:
- Economic impact analysis projecting 200+ permanent jobs
- Traffic and environmental studies showing minimal negative impact
- Detailed financial models, including requested tax incentives
- Construction timeline and phasing approach
- Letters of intent from anchor tenants
This $18 million project would be primarily privately funded, with a request for $2.5 million in public infrastructure improvements and a 10-year tax abatement schedule that would ultimately increase city revenue by an estimated $750,000 annually upon completion.
Thank you for your consideration of this proposal. We look forward to presenting at next month’s council meeting and addressing any questions about our vision for this important community asset.
Respectfully submitted,
Katherine Johnson
Principal, Horizon Development
kjohnson@horizondev.com
555-456-7890
Wrap-up: Cover Letters for Business Plans
These sample cover letters show how to effectively introduce your business plan to various stakeholders. Each letter follows a clear structure while tailoring the content to the specific audience and purpose. By focusing on the recipient’s interests and clearly stating the value proposition of your business, you can significantly increase the chances of getting your plan read and considered seriously.
A strong cover letter opens doors. It sets the tone for how your business plan will be received and creates that crucial first impression. Take the time to craft a personalized, engaging letter that makes your reader want to learn more about your business opportunity.